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Generally, when in comparision with other developed countries like USA, Japan or even with Taiwan, I am very sad that Singaporeans are not ready to embark on the trial of been kind to the environment.
At times i wonder if it’s because the way in which we were brought up or is it the sociality in which we lived in.
Recently our studio had brought in a revolutionary Green product (http://www.ivedesignstudio.com/yes-ivestore-is-now-opened.html), otherwise known as zBoard in the USA under WayBasis (http://www.waybasics.com/zboard) in which had been widely accepted over there and had enjoyed widespread publicity (http://www.waybasics.com/press).
But when market research are been done for this product, all we had were negative response.
None of them were interested in our fragile environment even when everyone knows that it’s at the blink of collaspsing on us.